The uninhibited pursuit of potential
Branding for founders whose vision has outgrown their current landscape.
You've built momentum. Now build infrastructure.
You've reached the threshold. What comes next requires you to embody your fullest self; the version of you that speaks with clarity, moves with conviction, and commands attention without asking for it.
This work is for you if:
You’ve spent 5+ years building something real
Your business is profitable, respected, and growing
Your vision has outpaced your brand expression
You care deeply about taste, craft, and cultural relevance
You’re preparing for expansion, press, or a larger stage
You need support that can carry the vision you’re building next. That vision is probably pretty big if
Founders come to us when they're:
Preparing to open multiple locations
Launching a product line or new category
Raising capital and need to signal readiness
About to receive press or industry recognition
Transitioning from regional to national presence
Remove the boundaries that are holding you back.
Branding is infrastructure—a system that creates boundless freedom in place of restriction.
Oava partners with founders growing in:
Hospitality and experiential spaces
Architecture, interiors, and landscape
Design-led product brands (fashion, beauty, eyewear, materials)
Cultural businesses where craft and quality matter
Pursuit of making something that lasts; that is bigger than them
Oava® is a female-founded full service creative studio, based in Austin and led by Meg Burk.
Our process begins with a deep understanding of your vision. This sets the foundation for strategic positioning, storytelling, and market differentiation.
From there, we create bespoke typography, handcrafted wordmarks, and custom illustrations—designed exclusively for you. All together, the process is the creation of an immersive brand system with complete messaging, visual identity, and application across the touchpoints that matter most.
Our services include:
Branding
Strategy & Naming
Creative & art direction
Web design
Packaging
Custom fonts
Building Brands that Get Recognized
See the transformation that Oava’s branding can bring
Inside our portfolio of incredible clients:
Brand Design & messaging
DESIGN OFFICE
Brand Design & messaging
custom home designer
↖ Neon Sign on South Congress in Austin, Texas
The transformation of Yellow Rose by Kendra Scott
Yellow Rose by Kendra Scott (Yellow Rose) is a subsidiary of the iconic Kendra Scott brand, born from Kendra's own Texas ranch and her immense love for the state and its land. After operating for about a year with a youthful, boho-style logo, Yellow Rose was preparing to open retail locations across multiple Texas cities—and needed a brand identity that embodied the shift from cute subsidiary to Texas-heritage, fine goods brand, and the expansion that came with the shift.
We reimagined the brand from "charming local favorite" to Texas heritage brand through a custom hand-lettered word mark and a bespoke brand typeface.
Yellow Rose now attracts shoppers who are charmed by Texas, ranch life, and heritage pieces. The rebrand was the doorway to become a distinct identity that aligned with their products and business goals.
Cenizo branding & packaging ↘
Branding & Messaging for Custom Home Designer, Design Office, in Scottsdale, Arizona ↘
Unearth vivid clarity.
Investment begins at $10,000 for comprehensive brand development. We typically book 2-3 months in advance.
Kind
Words
“You stand out head over heels compared to the other folks out there. Your work - it’s special. The whole storytelling is what really sets you apart from other designers. I feel like there is soul in your work.”
From
Agave Haus
You are on the verge of
Clarity. Conviction. Cultural impact.
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Immerse yourself in our brand world while you dream up your own.